As the digital designer for the marketing team at Stride Rite, I spearheaded all digital graphic, motion, and illustrative designs for sale campaigns, web design updates, and recurring emails; all of which directly increased customer engagement and digital revenue.
For every asset included in each campaign or email, I retouched the product-photography/lifestyle imagery, created the animations, and made design decisions for the layout.
applications:
As the digital designer for the marketing team at Stride Rite, I spearheaded all digital graphic, motion, and illustrative designs for sale campaigns, web design updates, and recurring emails; all of which directly increased customer engagement and digital revenue. For every asset included in each campaign or email, I retouched the product-photography/lifestyle imagery, created the animations, and made design decisions for the layout.
applications:
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product animations & illustrations.
In collaboration with the product design department, I utilized existing shoe patterns and my original illustrations to generate assets for campaigns and promotions.
product animations
& illustrations.
In collaboration with the product design department, I utilized existing shoe patterns and my original illustrations to generate assets for campaigns and promotions.
Tasked to showcase walking while wearing orthotics. I illustrated all assets and using DUIK, I animated a walk cycle.
I used text animators for the intro and alpha mattes to achieve the crayon textured color-in.
Tasked to showcase walking while wearing orthotics. I illustrated all assets and using DUIK, I animated a walk cycle.
I used text animators for the intro and alpha mattes to achieve the crayon textured color-in.
